With Toyota reeling after a number of recalls, the traditional order among Asian car brands in the United States has been shaken up, with both Nissan and Hyundai looking to supplant Honda as the second most-popular brand.
According to USA Today, Toyota has seen sales fall to Asian rivals Honda, Nissan and Hyundai. Although Toyota is still the dominant brand, many analysts have pegged Nissan to overtake Honda as the number 2 Asian brand in terms of U.S sales by the end of the year.
However, a strong surge from affordable automaker Hyundai and its Kia brand leaves the company poised to steal the spot out from under Nissan’s nose. In a tough economy, buyers are looking to cheaper vehicles – Hyundai’s specialty.
“Really, Nissan’s biggest threat isn’t Honda,” Ed Kim, chief industry analyst for AutoPacific, told the news source. “The one they need to be concerned about is Hyundai.”
Drivers with bad credit looking at a car loan can likely afford some of the cheaper Hyundai and Kia models new. However, if they opt to buy a used vehicle, Nissan, Honda and Toyota are all strong brands that make reliable vehicles.